Tag Archives: crowdfunding

Twelve Tips for Successful Crowdfunding

For decades, publishers have avoided finding out whether their readers want the books that they painstakingly and expensively produce. We’ve conducted no customer surveys or marketing, and have relied instead on editorial hunches and the occasional word from our sales reps about what genre or … Continue reading

Posted in Editing—Publishing—Writing, Publishing | Tagged

The Future of Publishing

Ten years ago, I was asked (along with others) to form a panel on writing and publishing for an animal advocacy conference. The panelists and I were so gloomy and downbeat in our presentation that we were never invited back again! What … Continue reading

Posted in Editing—Publishing—Writing, Publishing | Tagged